Instructional Cinema and African Audiences in Colonial Kenya, 19261963 by Samson

Description: Instructional Cinema and African Audiences in Colonial Kenya, 19261963 by Samson Kaunga Ndanyi This book argues that African film audiences in colonial Kenya were not passive recipients of British cultural programs created to "teach" and "civilize" them. Rather, they rejected mediocre films and actively participated in the cinema discourse that brought about changes in cinema production. FORMAT Hardcover LANGUAGE English CONDITION Brand New Publisher Description In Instructional Cinema and African Audiences in Colonial Kenya, 1926–1963, the author argues against the colonial logic instigating that films made for African audiences in Kenya influenced them to embrace certain elements of western civilization but Africans had nothing to offer in return. The author frames this logic as unidirectional approach purporting that Africans were passive recipients of colonial programs. Contrary to this understanding, the author insists that African viewers were active participants in the discourse of cinema in Kenya. Employing unorthodox means to protest mediocre films devoid of basic elements of film production, African spectators forced the colonial government to reconsider the way it produced films. The author frames the reconsideration as bidirectional approach. Instructional cinema first emerged as a tool to "educate" and "modernize" Africans, but it transformed into a contestable space of cultural and political power, a space that both sides appropriated to negotiate power and actualize their abstract ideas. Author Biography Samson Kaunga Ndanyi is assistant professor of African history and Africana studies at Rhodes College, Memphis, Tennessee. Table of Contents IntroductionChapter One: Making Instructional Cinema: Historical OverviewChapter Two: Mobile Cinema Vans and African AssistantsChapter Three: "A Problem of Something Like Chicago Gangsterdom": Mau Mau War and Instructional Cinema Chapter Four: Child Spectators and Cinema Spaces as Zones of Encounter and Contested Political and Cultural Power Chapter Five: "They Found Our Pictures Inferior in Quality": Africans Reaction to Instructional CinemaConclusionBibliographyAbout the Author Review In this scholarly text, Ndanyi discusses the aims, strategies, expectations, content, and ulterior motives of colonial instructional cinema in Kenya, arguing that the racially stratified cinematic space aimed to consolidate colonial power and white hegemonic control over Black bodies. Ndanyis versatility as a film producer and history professor shines throughout this illuminating work on African colonial cinema.... The marketing of products from companies like Unilever and Cadbury midway through the shows and the inclusion of propaganda about the British royal family and instructions on agriculture all exposed the colonizers preoccupations and were effectively confronted by anti-colonial nationalists and movements such as Harry Thuku, Dedan Kimathi, and the Mau Mau rebellion (1952-60). Recommended. General readers through faculty Long Description In Instructional Cinema and African Audiences in Colonial Kenya, 1926-1963, the author argues against the colonial logic instigating that films made for African audiences in Kenya influenced them to embrace certain elements of western civilization but Africans had nothing to offer in return. The author frames this logic as unidirectional approach purporting that Africans were passive recipients of colonial programs. Contrary to this understanding, the author insists that African viewers were active participants in the discourse of cinema in Kenya. Employing unorthodox means to protest mediocre films devoid of basic elements of film production, African spectators forced the colonial government to reconsider the way it produced films. The author frames the reconsideration as bidirectional approach. Instructional cinema first emerged as a tool to "educate" and "modernize" Africans, but it transformed into a contestable space of cultural and political power, a space that both sides appropriated to negotiate power and actualize their abstract ideas. Details ISBN1793649243 Author Samson Kaunga Ndanyi Pages 176 Language English Year 2022 ISBN-10 1793649243 ISBN-13 9781793649249 Format Hardcover Publisher Lexington Books Imprint Lexington Books Place of Publication Lanham, MD Country of Publication United States NZ Release Date 2022-03-15 UK Release Date 2022-03-15 DEWEY 791.43096762 Audience Professional & Vocational AU Release Date 2022-03-13 Publication Date 2022-03-14 Illustrations 11 BW Photos US Release Date 2022-03-14 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:158600971;

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