Description: Winning With Strategic Marketing: Driving Success for Startups and Small Businesses by Altounian, David, ISBN 163742549X, ISBN-13 9781637425497, Brand New, Free shipping in the US This book provides a comprehensive guide to marketing for leaders of small and midsized businesses, empowering them to expand and evolve their enterprises. It offers a framework to create a fundamental marketing plan that helps business leaders understand and thrive in a competitive environment. The framework offers a step-by-step process to build a plan that will enable readers to acquire new customers, maintain existing clientele, anticipate competitors' moves, showcase product uniqueness, grasp pricing strategies, refine branding messages, and select appropriate metrics to evaluate progress. By adhering to our straightforward approach, readers will learn how to develop a marketing strategy that will help generate sales, profit, and customer satisfaction.
Price: 30.07 USD
Location: Jessup, Maryland
End Time: 2024-11-05T19:51:30.000Z
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Book Title: Winning with Strategic Marketing : Driving Success for Startups and Small Businesses
Number of Pages: 174 Pages
Language: English
Publisher: Business Expert Press
Publication Year: 2024
Topic: General, Small Business, Marketing / Direct, Advertising & Promotion
Genre: Business & Economics
Author: David Altounian, Mike Cronin
Item Length: 9 in
Item Width: 6 in
Format: Trade Paperback